Nowadays, having an email account is vital to perform any type of online activity and the number of active email users is growing every day. With a 6% annual increase, there will be 2.849 million active email users by the end of 2018.
For 61% of users, email is the preferred channel to receive commercial communications, and it is 40 times more effective than social networking to attract new customers.
Acrelia News has published an interactive infographic to help you better understand the importance of Email as a communication channel, and Email Marketing as a conversion and retention tool. Check in real-time that Email is more alive than ever and thus, that you’d better integrate it to your multi-channel marketing strategy.
https://www.acrelia.com/en/email-infographic-2015/
